👀 Did you know?
A Land Cruiser 250 driving through the city.
The "faces" and "names" differ depending on the country.
For example, Japan.
The front grille features a large "TOYOTA" logo.
The design is strongly influenced by tradition, with a row of square LED headlights.
The vehicle name was also unified to "Land Cruiser 250."
The Prado name quietly disappeared here.
Meanwhile, America.
It also features the "TOYOTA letter grille."
The standard model had square headlights, but limited edition models (such as the 1958 model) also had round headlights.
It has two faces: classic and modern.
The name is the same as in Japan, "Land Cruiser 250".
So what about Oceania, such as FELDON SHELTER's home country of New Zealand and Australia?
Lower grades (GX, GXL, etc.) feature a "TOYOTA letter grille."
It has a rugged face that is almost the same as the Japanese model.
However, for the higher grades (VX, Kakadu),
It features a modern vertical slit grille with the Toyota logo (bull's head logo) in the center.
The name remains the same.
It is still called the Land Cruiser Prado.
In other words──
The Land Cruiser 250 in the world has
"Heritage (TOYOTA letter grill)" and "Modern (Toyota mark grill)",
Two faces coexist.
and,
The countries that accepted the new name "Land Cruiser 250"
There is a country that continues to preserve the tradition of "Prado."
It's not just the face that's different.
It's not just the name.
Behind the scenes, the stories of the Land Cruiser that have been woven in each country are quietly engraved.
Which Land Cruiser is your favorite?
A heritage face with a classic feel.
A sophisticated modern face?
Prado's past?
Is this the future of the 250?
Whichever you travel with,
The view you arrive at will surely be the same.
*All images in this article are © TOYOTA MOTOR CORPORATION.